Workplace Culture: How to Build and Defend It March 15, 2023By: Deena Kruzic You have probably heard “culture eats strategy for breakfast.” The reality is that both are important. It is also true […]
4 Tips to Improve ROI on Digital Learning February 23, 2023By: Deena Kruzic There is no question that technology is now integral to every organization. Despite the wide-scale use of technology, the fact is that most technical implementations still fail to meet desired business objectives. The number one reason for these disappointing results is poor user adoption.
5 Skills Every Leader Needs to Succeed in the New World of Work February 2, 2023By: Deena Kruzic As organizations continue to define what the new world of work is, it is becoming increasingly clear that leaders (and […]
5 Key Actions to Drive Transformational Success During the Pandemic March 10, 2021By: Deena Kruzic In late 2020, I had the opportunity to listen to the global CEO of a professional services firm speak about […]
World-Class Key Account Managers Communicate with Influence November 28, 2019By: Deena Kruzic Customers find distractions around every corner, so capturing their attention and precious time is a real feat in itself. World-class […]
World-Class Key Account Managers Capitalize on their Business Acumen November 25, 2019By: Deena Kruzic Many Key Account Managers focus on driving top-line sales. World-class KAMs stand out by delivering the financial results General Managers […]
World-Class Key Account Managers Inspire Others November 19, 2019By: Deena Kruzic World-class Key Account Managers know that to really be successful, it isn’t enough to manage the customer. Whether they’re in […]
World-Class Key Account Managers Think and Act Strategically November 15, 2019By: Deena Kruzic Great Key Account Managers manage at the customer level—but world-class KAMs think like senior leaders. The most standout KAMs are […]
World-Class Key Account Management Starts with Self-Management November 13, 2019By: Deena Kruzic Key Account Managers tend to shine when everything is going well. But it’s how we react when we’re tested—when nothing […]
5 Skills of World-Class Key Account Managers November 7, 2019By: Deena Kruzic Key account managers need to be more than competent sales professionals. Competition is more aggressive, customers are more rigorous in […]
